Portebello West is a artisan market located here in Vancouver, brining together local artistists and designers in a creative atmosphere. They have recently gone through some exciting changes to expand there "society". Portebello West in now an official non-profit society and this will allow them to work more closey with the city and the art and fashion industry in vancouver. For the past four years they have been located at the Rocky Mountaineer Station hosting tons of exciting artisan exhibitions, but now are expanding to the Creekside Community Recreation Center at Olympic Village. This new location will allow them to provide space for over 90 artisans!
This new change and expansion was the perfect opportunity to launch a revised social media campaign, as they did. They now have there own blog, and have links on there homepage to there new facebook and twitter accounts. Because there pages are fairly new, they do not have many followers or likes. They have an space for people to leave reviews on there facebook page. Although there is only one reveiw, it is a very positive one! How am I going to test the effectiveness of there campaign? Heres how. Since i have attented a few of there exhibitions, I will write a review on there website, and there facbook page, and connect those to my facebook,and twitter accounts to see how many people like, comment, repost or retweet it. Since all there pages are connected, it also makes it easier to navigate throughout all the of the information provided by Portebello West, which also makes it easier to get my reveiws through tweets and posts about the comapy out there aswell.
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